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WU MM

University department logo redesign and rebranding.

Washburn University Mass Media

2022

b&wWUMM logo

Simple lines and the clean, bold, Gotham typeface come together to create a contemporary department redesign.

b&gWUMM logo

Inspired by official university colors and branding, the primary and secondary color palettes converge to create a beautiful gradient that compliments the traditional blues.

Color
PRIMARY
colorWUMM logo

Pantone®

CMYK

RGB

HEX

WUMM color palatte
SECONDARY
WUMM logo Sticker
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© 2025 René Rentería

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